Whitepaper Crisis communication in a digitalised world
‘You can't not communicate.’ We often hear this mantra, but what does it mean for crisis communication?When preparing for crisis communication and setting up structures, it is necessary for companies to consider the changes in communication due to digitalisation.
In this white paper, we provide a brief overview of the right communication response in a crisis, including key changes and challenges posed by social networks and 24/7 reporting. 